“Kompendium wiedzy o targach i wystawach” – a new publication by Dr hab. Marcin Gębarowski
We are pleased to announce that our Honorary Member, Dr hab. Marcin Gębarowski, Prof. UEK, has published a new book entitled “Kompendium wiedzy o targach i wystawach” (A Compendium of Knowledge on Trade Fairs and Exhibitions).
It is the first work of its kind on the Polish publishing market to offer a comprehensive account of current knowledge about the exhibition industry. The publication contains more than 500 entries that are key to understanding contemporary exhibition events and their use in marketing and education. It is an essential source of knowledge for everyone interested in trade fairs, from both an academic and a practical perspective. We encourage you to take a look at this valuable publication!
